The new way for dealers to buy direct from consumers

Expand your reach with new customers and higher quality inventory.
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Unlock new opportunities with The Lasso

Buying cars is about to get a whole lot easier.
Get started
Do business anywhere
Expand your reach. Purchase cars from sellers outside your local market.
Pay only if you make a deal
There’s no fee to get started. Only pay if you successfully acquire a car.
Always control the price you pay for a car
Make offers on the cars you like at the prices you want to pay.

Trusted by some of the largest dealerships in the country

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“Acquiring cars from different locations through The Lasso is seamless, saving us time and effort while broadening our selection for our buyers.”
Chris Miltsch
Koons Kia of Owing Mills
“The Lasso helps us discover top-notch vehicles we wouldn’t have found otherwise, elevating our inventory quality and attracting more customers.”
Francis Kaus
Jim Coleman Honda
“The ease of transactions on The Lasso platform has streamlined our purchasing process, allowing us to focus even more on serving our customers and growing our business.”
Jimmy Rodriguez
Signature Pre-Owned
How it works

Find the car you’re looking for

New cars are posted daily. See photos, check out the mileage, assess the condition, and more.

Make your best offer!

All offers are pending your inspection. Sellers have 24 hours to respond to offers.

Get that offer accepted

If the offer’s accepted, you’ll receive info for the inspection, transaction and the seller’s contact.

If my offer is accepted, is it binding?

Your offers are non-binding until your final inspection on-site. Ninety-eight percent of the cars that reach on-site inspection are purchased by our dealer partners.

How do I get in touch with the seller?

If your offer is accepted, we provide the introduction through email. We also verify the identity of our sellers prior to the introduction.

How much does it cost to get started?

It’s free to sign up. You only pay when you purchase a car through The Lasso, and the cost is based on the transaction value. Contact us to learn more.

Let’s get you started

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